Markets and segments previously researched
Business Technology Industry Professionals/
Consumers
Customer service departments
Marketing departments
Internal helpdesks
Large enterprises
Sales departments
Small businesses
ASP/ISP
eCommerce providers
Exchanges/hubs
Hardware/software manufacturers
Internet portals
System integrators
VARs/distributors
Advertising agencies
Associations
Automotive
Brokerage firms
Health care providers
Investment banks
Production studios
Telecommunications
CTOs/CIOs
Online consumers
Mobile professionals
Procurement managers
Translation software users
Voice recognition software users
Our past research spans across an impressive range of markets and demonstrates our groups' ability to quickly understand new segments and produce findings sure to influence our clients' actions. Our approach is based upon conducting in-depth and open-ended discussions with customers and prospects to yield business and market insights. Thought Action Group organizes its research around a six step process (1) Need (2) Value (3) Volume (4) Whole Product Requirements (5) Channel and (6) Positioning to guarantee coverage of all critical business and marketing issues.
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